【Copywriting】 vs 【Translation】 One of the most important things that the business owner have to understand is difference between Copywriting and Translation, Because sometimes they are used as the same thing, but they are totally different from each other. If you don't know the diffrence, you are not able to choose the best solution to localize your business into Japanese The purpose to Localize Contents Before talking about the difference between Copywriting and Translation, what is the purpose to localize your business contents into Japanese? Yes Contents Localization should be done for Local users to understand your business and let them consider your service and products as one option in Japan Market. That is why content needs to be in Japanese,because almost all Japanese can not read/understand English or anyother languages. What is 【Translation】 Translation is the simple way to change language. This can be done anyone even AI machine solutions like Google Translate. There is no big quality differences because it is just language change solution. But because of the big cultural/structural difference between English and Japanese as well as a wide range of expression ways and preferences, the outcome of translation can be really varied depends on their background and how much you have been shared the contexts of contents. Sometimes it is totally doesn't make sense even it is literally correct. *With the same reason, "TransCreation" by translator is really crazy solution because it can be just personal contents and make the mess, eventually.(No consistency.) For example, if you don't know anything ...