Apple Ad “Crazy Ones” The very good example to tell good localization is Apple Ad “Crazy Ones” You know the Ad, “Crazy Ones”, the world-famous “Apple” created. Of course, they made the Japanese copy. Actually, they are very good copy, very impressive and get the context very well. But in some points, we can say it is wrong if you see “the translators’ eye” mean You check them literally/grammatically. It is quite obvious, many “Native Japanese” copywriters and marketers have spent great efforts to create “the impressive Japanse copy” . Make the value, Not just change Language Good Contents Localization should Make/enhance the business value, Not just change Language. Grammatically/Literally correct does NOT mean […]
Full-Stack Business Developer & Growth Hack Designer The Best Growth Hack in Japan Provide 【all in one solution】 and made to Solve your frustration of localizing your business into Japan. Main Focus 【Marketing】 Understand Japan Market and Let the Right Target Audience choose your service and products. Understand How Japanese People React and Let them to chose the Best option. 【Desigin】 Business Design to Create Effective UI and UX for your Target audience. 【Message】 TOP Quality Copywriting, Effective Localization & SEO to Promote your business 24/7 basis. Enhance your VALUE Marketing strategy is based on psychology and the science of the brain as well as the right understanding of the […]
Language is a Culture As a business owner, you might have struggled to understand the cultural differences, as Japan is a very unique country. It might be very good to have private Japanese Lesson because Learning language is a very important part to understand its culture. Just for Business Executive I know you are very busy and it is not worth to spend time for “Language Lesson” . But it might be a very cost-effective time if we can discuss your business both Japanese ? We can set topics that you want to discuss in Japanese, and do pragmatic lessons for you as a business executive.